PREMIERE PRESSION PROVENCE by Olivier Baussan

he olive trees of Provence make up more than the landscape. They are the substance for the stories of men and women who live in harmony with the land. Première Pression is about discovering the traditions of Provencal olive growing. It’s sharing these encounters and the desire to create ties that drove me to the olive fields in search of delicious discoveries. Olivier Baussan is also the founder and artistic director of L’Occitane en Provence. Beautiful packaging and gift sets from Premiere Pression Provence, the French gourmet retailer. Premiere Pression Provence focuses on offering rigorously selected and beautifully packaged oils from points known and lesser known throughout the Provençal region.  The oils are organized in three broad flavor families, vert, mûr and noir. Vert (green) oils are particularly suited for pastas, marinades and salads. Mûr (ripe) is for those who love olive oils with sweet fruity notes  wonderful for dressing cooked or raw vegetables. Noir (black) is an intriguing family of seven oils that are suggested for traditional savoir-faire (know-how) and for baking.  Try these noir oils with baked potatoes, well-matched cheeses or in cakes.There are also seven gourmet tapenades on offer, made from either green or black olives, delightfully named after the best of Olivedom… Pulpe de Salonenque, pulpe de Picholine, pulpe de Belgenteiroise, pulpe d’Aglandau… Who can resist? Flavor characteristics for each olive are described in mouth-watering detail along with suggested uses and synergistic flavor pairings. Single jars are 5 euros apiece and can be combined with a selection of oils as attractive gift boxes.

www.ppprovence.com