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he Dollar ReDe$ign Project hopes to bring about change for everyone: it wants to rebrand the US Dollar, rebuild financial confidence and revive US failing economy. The project is conceived and organized by Richard Smith, a creative strategy consultant who is specialized in transforming brands into wants & desires. Based on his extensive experience in branding & visual communication, Smith offers clients a distinct approach that combines brand strategy, marketing & design. Recognized internationally for his unique vision & unconventional point of view, Smith’s work has also appeared in numerous books & magazines, including Paper Works, New York magazine, Creative Review, Vogue, Cool Sites, Experimental Formats, Elle, Time Out, Eye magazine, Graphic Design USA, Print, The Guardian & Women’s Wear Daily and now also on 5. So here below you can see the winners of this year competition. For more information just visit Richard’e website below.
FIRST PLACE – Dowling Duncan – 7,380 votes
SECOND PLACE – Ani Ardzivian – 4,688 votes
THIRD PLACE – Sean Flanagan – 4,496 votes
Lee Willet – 4,059 votes

Dan Swenson – 2,910 votes
www.richardsmith.posterous.com





