
Some argue that the punitive process involved in today’s imprisonment often inhibits inmates’ personal growth and rehabilitation, forcing them into an environment where they are treated poorly and receive inadequate guidance and treatment. To combat this, some prisons are introducing new processes and concepts, whether it pertains to the prison’s environment, disciplinary processes or new opportunities for inmates to learn and apply new skills, to improve a prisoner’s lifestyle and help them become members of society once again.
It seems that everyone is going green nowadays, even badass Eastern European criminals as seen in the Heavy Eco clothing line. Heavy Eco is apparantely taking dead advertising billboards and giving them to prisoners who then apply their dark creativity to design bags.
According to Heavy Eco, they also give 50% of their profits to charity, so you know you will do good anyway. They also make organic tshirt with old-school russian prison tattoos that look über-cool.

Heavy Eco takes gritty realism from the shadowed margins of society and forces the wearer to engage with the hidden, forgotten (ignored) taboo that is reality. Unfeigned, unfettered and unabashed, this is a truly unique collection. It might be made by tough Russian criminals, but wearing these doesn’t makes you a tough badass, so don’t quit your day job yet.


